Sunday, December 8, 2013
Sunday, November 24, 2013
- Facebook is predominately for sharing. This can be products, articles, or services. In a nutshell, it's for sharing your content with as many people as possible.
- Twitter is about sharing news on any subject. Don't let the word news make you feel it does not apply for products. New product launches, new stock ready to be sold - Twitter is good for all of this.
- Google+ is in part a combination of the two and has become important for search engine optimization if nothing else.
- Blogging is a great way to impart news and expertise to your readership, customer and client base, or followers. It offers a good way to attract visitors on your site via search engines.
- YouTube is about showcasing videos to a wide audience. It is being utilised by businesses all the time to sell products and services. As YouTube is owned by Google, videos tend to feature prominently on search engine results. You can also utilise the YouTube ads to make a secondary income stream.
- Pinterest and other bookmarking sites are very good at showcasing visual products. If your business is selling something online, albeit a product or service, ensure you are posting on Pinterest and as many bookmarking sites you can find.
Monday, June 10, 2013
Wednesday, March 27, 2013
Thursday, March 14, 2013
Monday, March 11, 2013
Infusionsoft is a CRM system integrated into an email marketing automation suite. (View a Recorded Demo)
Infusionsoft can help you:
- Shorten your sales cycle (learn how)
- Consistently follow up with prospects and clients (learn how)
- Get more referrals from your customers (learn how)
1. How can I use CRM to generate more leads?
2. How can I use CRM and Marketing Automation to automate my marketing?
3. How can CRM make my Sales Reps more productive?
Those are all great questions but I wanted to know what specific challenges you've been facing in your business that has you evaluating CRM/marketing automation systems.
When you have a minute, please give me a call so we can discuss your personal M.A.P (Marketing Automation Plan). What is a M.A.P? Click here to learn more.
If you're ready to see Infusionsoft in action, you can view a quick demo here.
Tuesday, February 26, 2013
Here are some tips to consider:
- Make sure the information is newsworthy.
- Tell the audience that the information is intended for them and why they should continue to read it.
- Start with a brief description of the news, then distinguish who announced it, and not the other way around.
- Ask yourself, “How are people going to relate to this and will they be able to connect?”
- Make sure the first 10 words of your release are effective, as they are the most important.
- Avoid excessive use of adjectives and fancy language.
- Deal with the facts.
- Provide as much Contact information as possible: Individual to Contact, address, phone, fax, email, Web site address.
- Make sure you wait until you have something with enough substance to issue a release.
- Make it as easy as possible for media representatives to do their jobs.
Friday, February 15, 2013
With Posterous apparently being shut down after being acquired last year by Twitter it's time to migrate to another hosting solution. Our sites are spread out over a wide range of platforms to mitigate risk and to increase trafic and exposure but it's getting tiring keeping up with all the various changes so I'm going to thin the number of sites down from over forty down to around ten and most likely use self hosted Wordpress sites on one dedicated server on HostGator or JustHost. More soon~!
Tuesday, January 29, 2013
Office Home & Student 2013 (1 Licensed Install)
- Includes: Word, Excel, PowerPoint, OneNote, Outlook
- Cost: $219.99
- Includes: Word, Excel, PowerPoint, OneNote, Outlook, Publisher, Access
- Cost: $399.99
- Cost: $109.99
- Edit PDF Documents using Microsoft Word, change the content, save them out as Word Documents or as PDF Documents again.
- Add Online Video: Insert videos from online sources that readers can watch while reading the document.
- Layout options appears as soon as you insert an image
- Alignment Guides: Make it easy to line up items, charts, photos etc. (think Publisher lite)
- Reader View: Makes your document open more like an e-book, hiding toolbars but allowing you to read as you will, and then still modify the document if you need.
- Double click charts and images in reader view to make them larger to view.
- Simple Mark-up: Shows where comments will be, along with who made the comment, and contact them directly without leaving MS Word, all within the comment column that appears in the Mark-up View
- Cost: $109.99
- Flash Fill will search for patterns in data and will complete full entries.
- Quick analysis will add color and meaning based on conditional formatting, or sparklines (which are like mini graphs)
- Live preview as you choose from the various formats.
- Recommended Charts: Allows Excel to recommend charts based on the data you’ve inserted.
- Once a chart is inserted, you’ll get the formatting button right away, where you can then edit chart information, color pallets, formats and more. This is probably one of the most interesting aspects of Excel.
- Cost: $109.99
- Default aspect ratio is widescreen (16:9)
- Smart Guides allow you to align graphics and intuitively help objects line up.
- Master Level Guides are color coded, fixed guides that you set while in the Slide Master View. While working in normal view, you’ll still see the alignments, to help align content across multiple slides.
- Motion paths now show you a “ghost” image of where the object will end up, rather than red and green arrows which you have to guess where your actual item will be.
- Presenter View will allow you to see your notes, change font size, zoom in on specific areas of the presentation, and view and move between slides easily.
- Auto Extend: automatically applies settings to match a projector or another monitor.
- Give feedback and comment from inside PowerPoint for collaboration.
- Sharing: Now allows you to grant only read, or edit capabilities based on a link you send to others wishing to view your presentation.
- The Page Curl transition is now available, so your slide transition can look like a page in a book getting flipped over.
- Cost: $69.99
- Export snapshots from notebooks, or an entire notebook as a PDF.
- Full page view will hide the OneNote interface (useful if working on a laptop)
- Tables have been changed, add color shading and designate header rows, sort data just like in Excel.
- Embed Excel files by using the dialog box (you must have Excel 2013 installed for this to work).
- Embed Visio 2013 images/diagrams as well (assuming you have Visio 2013 installed)
- Lync 2013 can be used to create a new meeting, and add notes for everyone to work from.
- Created to work in touchscreen mode, makes commands larger and allows “Draw With Touch”
- “Send to OneNote” to send screenshots , other documents, reminders to OneNote
- Cost: $109.99
- Cleaner interface
- Glimpse calendar and to do lists with the “peek” view if you do not want to open the full view.
- Works with Sharepoint
- Tasks sync between Outlook and Outlook.com
- Weather is included as a bar above the calendar view and is available for up to 5 cities.
- Cost: $109.99
- Images are placed in a “scratch” area off to the side for your use by drag+dropping to your page.
- Swap images by dragging an image from the scratch area into an area with pink outline.
- Picture options allow you to format the picture with traditional options, previewing them by mousing over the options.
- New text effects include additional reflections and more.
- Cost: $109.99
- Build an access App in 60 seconds that you can then share with colleagues.
- Access will work on the back end to create tables and search various pieces of information for you.
- Related items will show multiple rows of information, or summarize the views by field.
- Google SafeSearch Changes Hit the U.K., Australia, New Zealand, and More (webpronews.com)
- Google Unveils 'Faster' Image Search (mashable.com)
- Explicit Images on Google: Now Harder to Find (mashable.com)
- Google redesigns image search to put your results front and center (theverge.com)
- How To Report Offensive Images In Google (seroundtable.com)
- 50 changes for Google Search in March (philbradley.typepad.com)
- Japanese cut back on their legendary consumption of seafood, vegetables, and fruit, now eat more meat than they did 10 years ago. America welcomes larger sphere of influence [Obvious] (fark.com)
Tuesday, January 22, 2013
Friday, January 18, 2013
Wednesday, January 2, 2013
Happy Birthday to The Interwebz. That’s right, January 1 (which was yesterday for those of us outside the US), marked the 30th birthday of the modern Internet.
Writing on the Google blog, Vint Cerf — the company’s VP and Chief Internet Evangelist, and a key figure who helped the Internet get off the ground — recalls the packet network-related work that he and Robert Kahn undertook to develop the initial TCP Internet standard that got things moving. That was then split into two parts, one of which was “Internet Protocol”, aka IP, and the other TCP.
TCP/IP was tested across the three types of networks developed by DARPA and eventually was anointed as their new standard. In 1981, Jon Postel published a transition plan to migrate the 400 hosts of the ARPANET from the older NCP protocol to TCP/IP, including a deadline of January 1, 1983, after which point all hosts not switched would be cut off.
Cerf explains that there were “no grand celebrations”, and that mainly the switch over was met with relief among those that were working to get it done. He, nor any others, had any idea that what they were pioneering could become so influential in future times.
- Happy Birthday, Internet! The Web We Know Today was Born 30 Years Ago (geekosystem.com)
- Happy 30th Birthday To The Modern-day Internet (hothardware.com)
- Marking the birth of the modern-day Internet (googleblog.blogspot.com)
- Marking the birth of the modern-day Internet (googlepolicyeurope.blogspot.com)
- The modern internet turns 30 today (slashgear.com)
Tuesday, January 1, 2013
|English: Logo for Delicious website. No longer in use. (Photo credit: Wikipedia)|
Tuesday, December 11, 2012
Tuesday, November 13, 2012
Overview: 18 responses received
Founder & Chairman at Boardroom Advisory Sevices™ - Managing Partner @ Startup Hive™ - Publisher @ SGB Media Group™
Greater Los Angeles Area
|Responses:||18 receivedGet More Responses|
|Time Elapsed||7 days|
About the 360° Peer Evaluation Report
This Report is a 360° profile of your personality, skills and impact at your workplace as seen by your colleagues and others in your network. It is a snapshot of your professional indicators. 360° reports are used by thousands of companies and millions of professionals around the world to get an objective, outside view of personal performance and progress. Others often tell you things more objectively than you can see for yourself. Use this report to see how you are seen professionally by others and to advance your career. This report is private and only visible to you.
We recommend at least 30 completed responses in order to get a statistically-valid picture of your professional standing.
What can you most improve upon?
Your survey respondents have the option of leaving your written responses to help give you more direct feedback. Here are your responses:
Upgrade Learn more
Your Dominant Work Personality Type
Co-operative, team player, best in group environments, helping hand.
|Secondary Personality Types|
|Realistic: Likes to get things done, practical, stable, results-oriented.||x1|
|Conventional: Precise, rule-oriented, orderly, works well in highly structured environments.||x1|
|Enterprising: Competitive, persuasive, energetic, works well outside-the-box.||x1|
What is this?
Holland Occupational Themes (RIASEC), developed by the late psychologist John L. Holland, refers to a theory of careers and vocational choice based upon personality types. Each letter or code stands for a particular "type": Realistic (Doers), Investigative (Thinkers), Artistic (Creators), Social (Helpers), Enterprising (Persuaders), and Conventional (Organizers). Holland's research shows that personalities seek out and flourish in career environments they fit in. Holland also wrote of his theory that "the choice of a vocation is an expression of personality”. This helps you determine what personality others see you as, and what sort of professions or roles you may be naturally good at based on your type.
There are 6 personality types under Holland Occupational Themes (RIASEC). There is no “good” or “bad”, or right or wrong answer. Every type is naturally better at certain roles than others. This does not mean you cannot succeed at other roles. It shows areas where you have a natural advantage.
- Realistic: Likes to get things done, practical, stable, results-oriented.
- Investigative: Prefers strategy, thinking, organizing, analytical, curious.
- Artistic: Imaginative, artistic, disorderly, emotional, original.
- Social:: Co-operative, team player, best in group environments, helping hand.
- Enterprising: Competitive, persuasive, energetic, works well outside-the-box.
- Conventional: Precise, rule-oriented, orderly, works well in highly structured environments.
As 'Social', you are better-suited based on your personality type at the following roles:
|Personality Type||Compatible Work Environments||Least Compatible Work Environments|
Your Net Promoter Score %
What is this?
Net Promoter Score is a research tool that can be used to gauge how likely people are to recommend you to their colleagues and friends. It was introduced by Reichheld in the 2003 Harvard Business Review. 1% = lowest, 100% = highest. It is used as an indicator for word-of-mouth marketing, repeat business and organic growth at a corporate level. At a personal level, it is used as an indicator for career advancement prospects. The higher your number, the more likely others are to help you advance your career by speaking of you positively, recommending you to their friends and otherwise being conducive to your growth.
Red (0 to 50%): BAD.
Others are not likely to help advance your career. You are viewed mostly negatively by your network. You should attempt to connect better with others, foster deeper relationships and be positive. Treat them as you would like to be treated yourself. Being more visible or prominent at the workplace will also help.
Yellow (51% to 80%): OK
You are viewed as average by your network. Some people may help advance your career, while others will not. This is where 60% of the population falls. You should focus on identifying those individuals within your network that think very highly of you and forging deeper ties with them. Work more closely with those that think highly of you. Continue to be more useful to others, and more prominent at work. Ensure your efforts are noticed.
Green (81% to 100%): GREAT
You are viewed very positively by most of your network. Most people see you so favorably that they will help advance your career with glowing recommendations, introductions and connections. They speak of you well even when you are not there. Companies that achieve this score get new customers simply through word-of-mouth buzz. You will similarly get job offers, partnership requests or other new opportunities from your network from time to time. Keep doing what you are doing - your work network loves you and values you highly!
Who uses it?
NPS is used by thousands of companies including Apple, GE, Intuit, Charles Schwab and American Express. Companies use it to gauge customer satisfaction, as well as for employee feedback.
Net Promoter Score is one of the tools used in this report and contains a significant degree of error based on how many people have responded to your survey, as well as your profession. Some roles and professions are easier to rate than others. (eg. Sales exec vs. Fine Art). Take your NPS score in relation to all the other metrics on this report. NPS is also no more statistically significant or predictive than similar “How likely are you to...” questions, but is preferred due to its simplicity and widespread use.
Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld
Your Most Well-Known Traits
What is this?
These are your most-noticed characteristics by your professional network. These show your strengths. For career advancement and specialization, it is generally a good idea to take up roles and projects that play to your key strengths, also known as “swimming downstream”. This can also give you a more objective assessment of what you’re good at, since self-evaluations are usually highly biased.
Respondents can pick from a large selection of traits, and can pick more than one. Traits that are reflective of your professional profile will get shown here.
How your network feels about your company’s prospects
What is this?
This is a measure of how your network sees your company’s growth and financial prospects in the next 12 months. It is an outsider’s opinion of how your company is doing. This is how people in the industry and your network see the place you work at.
Red (1 to 5): Bad. Expect the company to shrink or suffer significantly. Commercial losses. Layoffs. Re- structuring. Expect products to lose market share or fail. Possible bankruptcy, re-financing or shutdown down the road unless things change. The company requires significant outside help to improve or continue functioning. Might be time to start looking for another job.
Yellow (5.1 to 8): OK. Expect the company to grow modestly with limited successes. 70% of companies are in this zone. Company will continue to do well and win in some areas. Compares mostly favorably with competition. Modest hiring and expansion. Stable outlook. You can stay with this company for several years if you’d like.
Green (8.1 to 10): Great! Expect the company to grow fast, gain market share from competitors very quickly. Products are already doing superbly well. Winning key accounts. Great PR or well-recognized brand. Will out- perform the industry or market it is in. Your career will get a huge boost just by being at this company.
How your Network feels about Your Career prospects
What is this?
This is a measure of how your network sees your personal career prospects in the next 12 months. It is an outsider’s opinion of how skilled, valuable and useful you are compared to others in your role or profession. This rating may be influenced somewhat by prospects for your company or industry at large.
Red (1 to 5): Bad. Your skills, usefulness and value are less than similar professionals in your field. Your network thinks that you are lagging behind others, and over time, these differences will grow larger and you will fall behind. Focus on the basics and try to figure out where you are lagging and why. It’s never too late to start improving.
Yellow (5.1 to 8): OK. You are average or a little above-average compared to similar professionals in your field. Your network thinks you compare favorably to others and will enjoy modest successes in the next 12 months. Stable career advancement prospects. You are respected by your colleagues and valued for your contributions. Focus on your key strengths to continue improving.
Green (8.1 to 10): Great! You are well above-average compared to similar professionals in your field. Your colleagues think you will hit it out of the park and are a rockstar at what you do. You are very well-respected in your industry or profession, perhaps even holding celebrity-like status. Getting to the top is easier than staying at the top however, and you will need to keep working hard to stay where you are.
- Close-Up Talk Radio Spotlights Customer Retention Specialist Anne Miner of The Dunvegan Group (prweb.com)